Curious, passionate and annoyingly joyful.
Betsy Whited
WELL, HELLO. I’M BETSY.
I am a climber, ultra runner and art lover who loves to ponder on how people interact with the world.
From graphic design to user experience research — I approach the world of human experiences through mind and soul.
I lead with empathy and let good questions guide the way.
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Grounded in empathy and driven by research, my approach centers on understanding user behavior and transforming those insights into thoughtful, strategic design decisions.
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Great research starts with asking the right questions—but the real impact comes from connecting patterns across platforms to reveal deep, actionable user insights.
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From brand identity and logos to social media templates—here’s a sampling of graphics I’ve created for various companies and events.